
2018 Issue 4
Featured Articles
5 Reasons Marketing Online Makes Good Business Sense
Are you apprehensive about marketing your agency online? If so, you're not alone. Many independent insurance agents find the idea of finding customers online daunting. But the simple fact is that you need to invest in online marketing to stay relevant, competitive, and profitable (and to attract those Millennials we met in the last issue of Smart Choice® Magazine). Here are five reasons why marketing your agency online makes good business sense.
Never Go into a Box
Tim was in trouble on this one. After finally getting in to see the prospect, Tim felt like he was backed into a corner and being poked to death.