From Analyst to Independent Insurance Agent

March 7, 2022

How One Analyst Used Smart Choice and Perseverance to Gain Independence

Gulraiz Sultan persevered to own his independent insurance agency by using Smart Choice's Smart Start program to gain carrier appointments.Drawing on his experience as a claims adjuster, risk manager, and insurance analyst, Gulraiz Sultan left his position with Selective Insurance to pursue his insurance license in 2015. As much as he knew about insurance, he lacked a sales track record and essentials required for carrier appointment and Gulraiz was denied at his first carrier appointment interview.

Where to Start as an Independent Insurance Agent?

Though praised for his skills and enthusiasm, he was advised to work for another agency. Taking this advice to heart, Gulraiz began driving an Uber by night and selling for an agency by day. Early in this new journey, Gulraiz met a Smart Choice® agent who shared his success story and the benefit of starting up with Smart Choice®, “You don’t have to pay them anything, they have the Smart Start program to get you started and really help you get your foot in the door with carriers.”

 

“With Smart Choice®, the benefit you have, is they actually go and present you in front of the carriers. They do all of the legwork that needs to be done for you to get appointed.”

—Gulraiz Sultan, owner Maple Insurance Group

Personal and Commercial Insurance Appointments through Smart Start

Within the week, Gulraiz had signed with Smart Choice® and worked with his representative to plan his launch. In the spring of 2016, Gulraiz launched his agency using the Smart Start program and wrote approximately $300,000 in premium the second half of 2016. Still new to all the nuances of both personal and commercial lines and without staff support, Gulraiz utilized Smart Choice’s® Smart Start program to gain full access to carriers and staff to handle the ‘back office’ for him, without any premium volume requirement.


Cover of a whitepaper titled "When the pace of change accelerates — be prepared to change or get left behind." What's the best thing to do when the pace of change accelerates? Be prepared to change — or get left behind. Download this whitepaper to read more on what's causing the industry shakeup and how agents can flourish in a time of uncertainty and challenge.


From Analyst to Independent Agent

Over time, Smart Choice® facilitated a number of carrier appointments and as Gulraiz developed a specialization in international risks, the book grew another $900,000 in year two and a steady $1 million annually after that. Smart Choice® has continually sought out new carriers to meet the unique needs of Gulraiz’ policyholders and support retention against market competitors when rates are being undercut. “Their level of sincerity, honestly and integrity has really helped us to get where we are today. They have been a huge part of my success – they are my success. Without them, I don’t think any of this would have been possible.”

What's the best thing to do when the pace of change accelerates?

Be prepared — or get left behind.

It's more important than ever to adapt to the changing landscape of the insurance industry. Disruption is happening daily and presents a critical need for agents of all shapes and sizes to anticipate and pivot. Read more on what's causing the industry shakeup and how agents can flourish in a time of uncertainty and challenge. 

Download the Whitepaper