Savvy agents regularly review KPIs for their agencies. Here are the four KPIs insurance agencies should track in 2023 to increase their chances of success.

If you asked the leaders at 100 fastest-growing small agencies what they’re doing to grow, you’d get 100 different answers. They might tell you about their social media strategy. Or their Facebook ads. Or their niche-product multi-state SEO strategy. Or their community involvement. Or their digital onboarding and referral generation strategy. Or 95 other strategies that work for them.

Smart Choice® has been named an Inc. Power Partner award winner in the Insurance category. The award recognizes companies that are devoted to providing entrepreneurs with the tools and resources they need to start, run, and grow their businesses.

Most agents join an agency alliance or network to receive help accessing carrier appointments, but not all of these alliances are created equal.

Martha Hernandez wants to provide her clients with all the insurance coverage they need, but finding the right match wasn’t always possible in the captive model where she started her career.

Smart Choice VPs Oliver Travieso and David Wilson were recent guests on the Insurance Town podcast discussing commercial and E&S markets with host Heath Shearon.

So, you want to know the difference between an insurance customer relationship management (CRM) solution and an agency management system (AMS)—which one your agency needs, and what the uses are for each. Well, you’ve come to the right place!

Agents are continually looking for ways to grow and create a prosperous business – something that can be tough when the marketplace is in its current state, and money is tight due to economic inflation. So how can agents become, and remain successful, despite the challenges they’re faced with each year? By adhering to certain tried and true principles of success. 

While captive agents are beholden to a single carrier (and their rates), independents are uniquely positioned to help clients navigate the complex world of insurance and find the coverage they need at a price they can afford. Independent agents can beat the hard market by tapping into the excess and surplus (E&S) market.

But in the current market, it can be nearly impossible to become a successful independent agent. Joining an insurance agency network ensures that you have someone negotiating on your behalf for things like commission rates, bonus and incentive opportunities, markets access, and more. The right insurance agency network can make all the difference to a new or struggling agency.